White paper

Enabling Demand-Driven Price and Promotion Management

Supply Chain Management
Participating Company: 
JDA Software
Participating Analyst: 
ETM analyst

JDA Software helps the world’s leading retailers and consumer goods manufacturers achieve tangible benefits by enabling a demand-driven
approach to lifecycle price and promotion management. These solutions can deliver impressive benefits with capabilities that support:

-A synchronized view of consumer demand
-Optimized inventory investment
-Reduced costs with streamlined processes
-Increased customer traffic and improved brand image with more targeted ads and promotions