Podcast

GRM's Ali Klaver talks to Alan Morris, Managing Director of Retail Assist, about the challenges and benefits of implementing a multichannel retail solution.

With the help of real life examples Alan discusses the opportunities that multichannel offers retailers, and why the perfect mix of business strategy and consumer demand will enable retailers to succeed in the future. This podcast also touches on IT and how it's vital to embrace retail technology in order to stay ahead of the competition.